Wednesday, November 10, 2010

Don't Let Drunk Facebooking Happen To You! - FREE SOCIAL MEDIA SOBRIETY TEST

This press release came across my desk today.... How long have I needed this, right?


Don't Let Drunk Facebooking Happen To You!

November 3, 2010, Boulder, CO -- Just in time for Thanksgiving
vacations, holiday office parties and New Year's Eve celebrations, an
Internet security company and an advertising agency have teamed to
launch a new free browser extension, The Social Media Sobriety Test.
Designed as the ultimate "bad idea" protector, The Social Media
Sobriety Test aims to help stamp out posting under the influence --
and let's face it, anyone who imbibes, regularly or not, is
susceptible to online ruin. The free download can be found at

The Social Media Sobriety Test is a keyboard/mouse-based social-media
blocker that prevents "under-the-influence" posting on sites including
Facebook, MySpace, Twitter, Flickr, YouTube and Tumblr, as well as
custom URLs (like blogs) and/or web-based email accounts such as Gmail
or Hotmail. Users can customize which sites they wish to block and at
which hours of the night (and following day) are the most personally
vulnerable. For access to their social media, the consumer has to
pass one of a variety of randomly selected sobriety tests such as
"drag your mouse in a straight line," "type the alphabet backwards,"
or "follow the finger."

The Social Media Sobriety Test is the concept of Webroot, a leading
provider of Internet security for consumers and businesses worldwide,
and TDA Advertising & Design, a full-service advertising and design

"We're working with Webroot to offer this as a public service to
anyone who enjoys beer, wine or spirits but doesn't enjoy the
over-sharing that often accompanies one too many," says Jeremy
Seibold, Associate Creative Director at TDA Advertising & Design, in
commenting about the introduction of the Social Media Sobriety Test.
"In the old days, all you had to worry about was drunk dialing -- a
randomly placed call to an ex was certainly embarrassing but it was
limited to him/her and maybe a few friends. Today, the consequences
of a stupid blog post or an ill-advised photo can be instantaneously
spread around the globe. It's our hope the Sobriety Test will come
to the aid of all who are in need of its protection."

For more information, or to download the Social Media Sobriety Test,
interested consumers can visit
Browser compatibility includes Chrome, Firefox, Internet Explorer, and

Remember, the stupidity you avoid this holiday season could be your own.


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